Tag Archives: Forbes

Nissan America’s Employer Rank Reaches Top 50 and 2nd Among Car Companies

Want to work at one of the best places in America? According to a Forbes survey of “America’s Best Employers,” Nissan ranks among the top 50 companies to work for in the US, placing second among auto manufacturers. Nissan North America divisions employ a variety of workers in different departments ranging from automotive styling, engineering, consumer and corporate financing to sales, marketing, distribution, and manufacturing sectors.

Nissan is a growing global company with a large domestic presence in the US. With compelling, appealing, and durable vehicles, such as the Nissan Leaf–the best-selling EV in history, the company sold 5.2 million vehicles globally last year.

2015 Nissan LEAF
2015 Nissan LEAF

“Nissan has been able to achieve the kind of rapid growth that we’ve enjoyed in the US because of the hard work and dedication of our more than 22,000 team members,” said Scott Becker, senior vice president, Administration and Finance for Nissan North America.

We’re proud of Nissan America’s employer rank and to be part of one of the fastest growing auto manufacturers. Be sure to stop by Blackburn Nissan to share in our enthusiasm.

Could Nissan BladeGlider and IDx Be the Future of Racing?

It’s no secret than Nissan has been focusing most of its research and development efforts on fuel economy, electric vehicles, and autonomous driving technologies, but don’t let that fool you. Nissan’s passion for race cars, motors sports and performance vehicles isn’t taking a backseat, either.

Besides the automaker’s focus on expanding their lineup of mass-market sedans and crossovers, Andy Palmer, Nissan EVP and head of product planning insists that the futuristic IDx and the BladeGlider are a part of Nissan’s midterm plan that extends into 2018.

“Does that guarantee absolutely that we’ll do the cars? It doesn’t,” he says in a recent Forbes article. “But basically, it’s in the plan. The technology exists, we know who the customer is, we’ve essentially laid out the R&D budget that allows it to happen. Now, basically, it’s about making the economics work.”

Race cars like the 370Z sports car and the GT-R are at the forefront of Nismo, but Palmer sees the importance of focusing more broadly, particularly when it comes to future performance models. Nissan’s aim continues to be the creation of performance cars that anyone can afford, and they hope to be at the forefront of changing the way we look at racing.

“Nissan’s mantra, brand position, whatever textbook expression you want to use, is ‘Innovation and excitement for everyone,’” Palmer says. “And it’s those three words basically that capture everything.”

Whether you are in the market for a performance car, an electric car, or a fuel-efficient car, Blackburn Nissan can help you find the right fit. Stop by today!