Nissan acted as the official global sponsor of the Union of European Football Association Championship League final, which took place from May 26th-28th. As an official sponsor, Nissan supplied the event with over a hundred electric vehicles for transporting guests and officials during the tournament. Nissan EVs at the UEFA final included Nissan LEAFs and e-NV2000s.
The UEFA final took place in Milan, where Nissan is partnering with the clean energy company A2A to sponsor the installation of 17 public electric vehicle chargers, most of which will remain free after the UEFA final.
Nissan was given the honor of transporting the UEFA trophy to the Duomo di Milano fan festival on Thursday in a special e-NV2000 and then to the San Siro stadium in a LEAF on Saturday, May 28th, the day of the match.
Nissan also sponsored the UEFA final last season, which took place in Berlin. There, Nissan installed charging ports and provided EVs at that event. According to Gareth Dunsmore, the Director of Electric Vehicles for Nissan Europe, the brand was excited to be able to do it again in Milan.
The Nissan LEAF is the best-selling all-electric vehicle on the planet, with almost 200,000 models sold since its launch in 2010. In the first five years of the Nissan LEAF, the world has seen immense changes in the way we think about electric vehicles. Now, at the start of 2016, electric power is more relevant and popular than ever, and no small part of that is thanks to the widespread excellence and popularity of the Nissan LEAF.
As stated, the Nissan LEAF hit American streets in December of 2010. The name LEAF stands for Leading Environmentally-friendly Affordable Family car; while it’s not the smoothest acronym, it sure does get the point across. Nissan’s research into battery electric power has been underway for a long while, but it first came to public attention at the Los Angeles International Auto Show in 1997 when Nissan released its all-electric Nissan Altra. Nissan had the technology to manufacture electric vehicles, but not the ability to do so in a way to make it affordable for the average consumer–until the Nissan LEAF.
In the five years of the Nissan LEAF, a lot has changed. The price of the LEAF’s lithium battery has dropped from $18,000 USD to about $300 USD per unit. Electric vehicles and charging stations have spread across the nation. The future is looking brighter–and cleaner! We can’t wait to see what Nissan will bring us in the next five years.
There were already plenty of reasons to love the Nissan LEAF. After all, it’s not the world’s best-selling EV for nothing. But that didn’t stop Nissan from making a totally cool, glow-in-the-dark LEAF model either. In true LEAF fashion, too, the car glows thanks to a secret formula of all-organic materials.
Of course, these organic materials also make the car somewhat impractical from a mass-market standpoint—at least for right now. But, as a Nissan press release noted, if the technology is ever implemented, it will be both valuable and durable. “It contains a very rare natural earth product called Strontium Aluminate, which is solid, odorless, and chemically and biologically inert,” the press release stated. “Nissan’s unique paint, if made commercially available, would last for 25 years.”
We don’t know if we’ll ever see the Nissan LEAF glowing in the dark as a market vehicle, but we can always hope. It’s cool to see the brand offering such innovative technologies, yet finding ways to make those technologies as green as the car’s powertrain. Come see us at Blackburn Nissan to learn more about what Nissan has in store.
When the Nissan LEAF was first introduced, many people were hesitant to take going green to such an extreme level. Now, the electric vehicle has not only become a leader in the electric vehicle segment, but has also become the only plug-in vehicle honored as a 2014 IHS Automotive Loyalty Award winner.
“Since entering the market in 2010, the Nissan LEAF has steadily gained supporters throughout the US,” said Toby Perry, director of marketing for the Nissan LEAF. “While the majority of original buyers were electric vehicle enthusiasts, we’re now seeing more and more ‘regular’ car buyers fall in love with LEAF because of its many financial benefits, fun-to-drive nature, and roomy interior.”
To be considered worthy of the Loyalty Award, a vehicle much have a reputation for making customers continue to choose the same make and model when shopping for a new car. With seating for up to five people, along with an EPA-estimated driving range of 84 miles, it’s easy to see why the LEAF has created such a loyal following.
If you are interested in learning more about the Nissan LEAF and other great, fuel-efficient vehicles in the Nissan lineup, stop in to Blackburn Nissan’s showroom.